9411672341

Best Digital Marketing Courses In Bangalore

Upcoming Batches Start From

Weekday Batches :

November – 11:00AM – 02:00PM | 03:00PM – 06:00PM

Weekend Batches :

13 November – 09:00AM — 01:00PM | 02:00PM – 06:00PM

Live Project | Certificate | Workshops | Carrier Assistance 

Contact Us |Dowanload Brochure

Get Inquiry For Upcoming Batch

14 + 6 =

Why Digital Marketing Course

Is Digital Marketing really important for students, experience holder, small business owners and marketing professionals is the question nowadays. Why digital marketing is important and why do we need to learn digital marketing to grow our business and career?

So, why to take digital marketing course?
Digital marketing course will help you in gaining knowledge about digital marketing and will enhance your business and career. Also, you will get an opportunity to do live projects. This course will help you in building up, scaling up and sustaining your brand reputation across all the relevant digital platforms. In digital marketing course you will be able to run your business, will be able to handle social media platforms will learn the best techniques to mail, start your freelancing work and a lot more .

Batches We Have

Regular Batches

In Regular Batches you have to join classes on daily basis

Alternative Batches

If you are not much free for regular class so , you can also join our alternative classes which is 3 days in a week

Weekend Batches

In Weekend classes for Saturday and Sunday. In Weekend batches you have to join session for minimum 5 hours

Sunday Batches

On Sunday classes you have to join class for minimum 5 hours

Our Digital Marekting Course Module 

  • Overview of Digital Marketing
  • The What and Why of Digital Marketing
  • Benefits of Digital marketing
  • Introduction to Channels in Digital Marketing
  • What is buying cycle? How it is relevant to Digital Marketing?
Planning
  • Introduction to Websites
  • Difference between Website and blogs
  • Importance of Websites
  • Pre-requisites for a website
  • Elements of Website
  • Website Layout Planning
  • Building a wireframe for the Website
  • WordPress Design
  • what is Domain, Sub-Domain, and Hosting
  • What are TLD’s and Domain Extensions
  • Shared Hosting Vs Dedicated Hosting
  • What is CMS (Content Management System)?
  • What are the different types of CMS
  • Introduction to WordPress
  • Free Themes v/s Paid Themes
  • What are plugins? Importance of plugins
  • Widgets, Menus, and Settings
  • How to Customise a Website & Build Layouts
  • Pages v/s Posts
  • Difference between Http and Https
  • Integration of Tracking Tools (Search Console and Analytics)
  • Introduction to Content
  • What are the Different Formats of Content
  • How to Write Content for a website
  • What is CTA & the importance of CTA
  • How to get Free images for your Website?
  • List for free stock photo websites for Commercial Use
  • Tools to Create Banners and Videos for Website
  • Content creation & Analysis Tools
Google Search Advertising
  • Introduction to Search Network
  • Importance of Quality Score and Ad Rank
  • Campaign Structure and its importance
  • Understanding Campaign Goals to reach business objectives
  • Campaign Settings
  • Types of Bidding Strategies
  • Types of Ad-copies
  • Ad-Extensions
  • Keyword Planner
  • Keyword Research for Google Ads
  • Setting-up a Search Campaign
  • Ad scheduling and Budgeting
  • Keyword Match Types and its importance
  • Setting up Conversion Tracker
  • Negative Keywords and how to use them effectively
  • Search Term Report
  • How to use auction Insights for Competitor Analysis
  • Analyzing Campaign Performance
  • Campaign Optimization
  • Campaign Analysis and Reporting
 Google Display Advertising
  • Introduction to Display Network
  • Targeting Options in Display Network
  • Ad Formats in Display
  • Campaign goals
  • Display Ads vs Video Ads
  • Campaign Settings
  • Types of Bidding Strategies
  • Analyzing Campaign Performance
  • Campaign Optimization
  • Campaign Analysis and Reporting
Youtube Advertising
  • Types of Ads on Youtube
  • Types of Video Ads
  • Skippable v/s Unskippable Ads
  • Bidding Strategies
  • Campaign Settings and Features
  • Campaign Optimisation
  • Campaign Analysis and Reporting
Shopping Ads (E-Commerce Ads)
  • What are Shopping Ads?
  • Who can do Shopping Ads?
  • Benefits of Shopping Ads
  • How shopping ads work
  • What is a Google Merchant Account?
  • Setting-up a Google Merchant Account
  • Importance of product feed and how to create and update?
  • Setting up Shopping Campaigns
  • Campaign Analysis & Optimization
Google Smart Campaigns
  • What are Smart Campaign?
  • Why Smart Campaigns
  • Types of Smart Campaigns
  • How to set up a Smart Campaign
  • Who should use Smart Campaigns?
  • Insights and Reporting
  • What are the Universal App Campaigns
  • Who can do them?
  • Setting up the Campaign
  • Features of UAC
  • How to increase app install through paid campaigns
  • How to promote your app on Search,& Display Network & Google Play store
  • Campaign analysis and optimization Reporting
  • Remarketing v/s Dynamic remarketing
  • Setting-up Remarketing Tags
  • Creating Remarketing Lists
  • How to create a remarketing campaign for Search, Display and Video Ads
Facebook Marketing
  • Facebook History
  • How Facebook Newsfeed works (Facebook Algorithms)
  • Facebook for Business
  • How to optimize Facebook Business page
  • What is facebook custom tabs? How to integrate it?
  • Types of Facebook Groups
  • Difference between Profile, Page, and Groups
  • How to do Facebook Competitor Analysis?
  • Tools for Competitor Analysis
  • What is Facebook Branded Content? Who should do it?
  • What is Facebook Messenger Chat Plugin?
  • How to integrate it in the website?
  • Types of Facebook posts
  • Facebook post — Best practices
  • What is Canvas/Instant Experience? How to create it?
  • How to schedule a post on Facebook?
  • Tools for scheduling posts
  • Facebook Creator Studio — How to use it?
  • Facebook Sound Collection
  • How to plan a content calendar for your Business
  • How to create an engaging post?
  • What are Facebook Insights?
  • Analyzing Facebook Insights
  • Facebook Ads Manager
  • Types of Facebook Ads
  • Facebook Remarketing
  • What is Facebook pixel? How to integrate it?
  • How does Pixel work
  • How to track conversions from your Facebook ads
  • Types of Facebook Audience
  • Facebook Ads — Best Practices
  • Facebook Business Manager
  • Facebook Ads for Local Business
  • Facebook Store Visits Campaigns
  • Facebook Product Catalog
  • Facebook advertising for E-commerce
  • How to integrate Instagram Shopping from Facebook
  • Facebook Ads Analysis & Reporting
 Instagram Marketing
  • Instagram History
  • Why Instagram?
  • Instagram Algorithm
  • How to use Instagram for Business?
  • Optimizing Business Profile (BIO)
  • Types of posts on Instagram
  • Good practices / Optimizing Instagram post
  • Branded Content
  • Instagram Insights (How to check and Analyse)
  • Instagram Stories
  • How to get engagement through Stories
  • Instagram Story Highlights
  • What is IGTV?
  • Why IGTV?
  • How to optimize IGTV Video
  • Instagram Ads
  • Types of Ads
  • Pre-requisites to do Ads
  • Tools for creatives and stories
  • Tools for Scheduling post
 Pinterest Marketing
  • What is Pinterest?
  • Why Pinterest?
  • Understanding Boards and Pins
  • Business profile optimization
  • How to use Pinterest for Business?
  • How to optimize a Pin and Board
  • Different types of Pins (Rich Pins)
  • How to use Rich Pins
  • Pinterest Insights
  • Pinterest Ads
  • Analysis & Reporting
 Youtube Marketing
  • Importance of Youtube
  • Importance of Video Optimization on Youtube
  • How to monetize through Youtube?
  • Youtube Channels
  • Youtube Community
  • Youtube Stories
  • Youtube Live
  • Case Study on a Youtube Channel
  • Youtube Creator Studio
  • Youtube Analytics
  • Youtube Channel Settings & Customisations
  • Youtube Video Manager Features
 Quora
  • What is Quora?
  • How Quora works
  • How to answer a question
  • Quora ads
  • What makes a good answer
  • Strategy for Quora
  • Importance and role of Quora in SEO
Twitter
  • Twitter History
  • Why Twitter?
  • Importance of Twitter
  • How to use Twitter for Business?
  • How to optimize your Business profile
  • Good practices for tweeting
  • Understanding of Lists and Moments
  • Successful Brand case studies
  • Twitter Insights
  • Twitter Ads
LinkedIn Marketing
  • What is LinkedIn?
  • Why LinkedIn?
  • Importance of a good LinkedIn Profile
  • LinkedIn Profile Optimization
  • The LinkedIn Profile URL structure
  • LinkedIn Profile Badge
  • Types of Posts on LinkedIn
  • Importance of Articles on LinkedIn
  • Degrees of Connection and why it’s important
  • Career Advice
  • Salary Insight
  • Social Selling Index
  • Jobs on LinkedIn
  • Creating Job Alerts
  • Types of Messages on LinkedIn
  • Types of Accounts on LinkedIn
  • Other LinkedIn Products
  • LinkedIn Groups
  • LinkedIn Power Power Profiles & Influencers
  • Company Pages on LinkedIn
  • Affiliate LinkedIn Company Pages
  • Company Page Analytics
  • LinkedIn Content Suggestions
  • LinkedIn Advertisements & Types
  • LinkedIn Target and Bidding Options
  • LinkedIn Ad Tracking and Reporting
  • Traditional Marketing V/s Online Marketing
  • Channels in Traditional Marketing
  • Channels in Digital Marketing
  • Understanding Business Objectives
  • Converting Business Objectives into KPI’s
  • SWOT Analysis and why companies should them
  • Competitor Analysis
  • Buyer Persona
  • What is Inbound Marketing?
  • Inbound Marketing — The process
  • Process Implementation of Inbound Marketing for a Business or a Campaign
  • What is E-mail Marketing?
  • Types of E-mail
  • What is ‘Bounce’?
  • Types of Bounce
  • What is Spam?
  • Reasons why your emails land in spam.
  • List Management
  • Content Development
  • E-mail Templates
  • Overview of E-mail Marketing Tools
  • Types of Automation in Email Marketing
  • A/B Test
  • Reporting
  • Introduction to Web Analytics
  • Importance of Web Analytics
  • Google Analytics account set-up for a website
  • Embedding tracking code on a website
  • Difference between Account, Property, and views
  • Defining KPI’s
  • Measuring KPI’s
  • Real-time data tracking
  • Understanding Consumer Behaviour through Audience insights
  • Customer Lifetime Value Metric Report
  • Understanding Acquisition Channels
  • Analyzing and Understanding Website Insights
  • Linking of other accounts
  • Importance of Campaign URL Builder and its usage
  • Defining Goals, Conversions & Events
  • Multi-channel funnel and E-commerce tracking
  • Attribution Models and its usage
  • Difference between Properties & Views
  • Creating Views
  • Applying Filters to Views
  • Creating Custom Alerts
  • Custom Reports and Dashboards
  • Using Web Analytics Data to come up with future marketing strategies and plans
  • Understanding the product
  • SWOT Analysis
  • Why, what, when and how of the business
  • How to identify the platforms
  • Identifying the Target Audience
  • Allocation of budget
  • Identifying the Resources
  • Duration of the Campaigns
  • Coming up with a Campaign (sales) pitch
  • Identifying formats of content
  • Planning a calendar
  • Analyzing historical data
  • Introduction to SEO
  • History of the Internet and how it got Started
  • Types of Search Engines and How it works
  • SEO Techniques
  • Different types of SEO
  • White hat, Black hat, and Grey hat SEO
  • What is Google Crawler/Bot?
  • Google Algorithm and its importance
  • Understanding webmaster guidelines and use-cases
  • On-page SEO and its steps
  • What is Page rank and its importance
  • Off page SEO and Strategy
  • Google Algorithm updates
  • Different types of keywords and the importance of keywords in SEO
  • How to do Keyword Research and tools to use
  • When and where to use: Transactional keywords & Informational Keywords
  • Title Tag, Meta description, Anchor Links, Header tags
  • Image and Video Optimisation
  • What are Backlinks? How to build an effective Backlink Strategy
  • Do’s and Dont’s of link building
  • Universal SEO [Youtube Video Optimisation, Image, PPTs, and Audio Optimisation]
Voice Search Optimisation
  • Introduction to Voice SEO
  • What is Voice Search?
  • Importance of Voice Search in 2019
  • Voice Search vs Personalised Search
  • What is Position zero?
  • How to achieve position zero?
  • What is EAT?
  • Importance of Structured Data
  • Optimizing your content for Voice SEO
  • How Alexa and Google Home work
 Local SEO
  • What is Local SEO? How it works
  • NAP Listings
  • How to optimize a local business
  • Business listing on GMB (Google My Business)
  • Getting verified on GMB
  • Posts, Events & Product listings
  • Importance of Google Reviews
  • GMB Analytics
Advanced SEO
  • What is a Sitemap? Different types of Sitemap
  • XML, HTML Sitemaps and its importance
  • What is AMP (Accelerated Mobile Pages)?
  • How to create an AMP site
  • txt
  • Http Status Codes ( 404, 301, 503 …)
  • Advanced Search Operators and how to use it
  • What is the Knowledge Graph?
  • What are the featured snippets? Types of featured snippets
  • Zero Results, Answer Box
  • How to rank in the featured snippets?
  • Page speed optimization
 Technical SEO
  • What is Schema markup?
  • Different types of Schema
  • How to implement Schema Markup?
  • What is structured data? Importance of structured data in SEO
  • Rich snippets, Rich Cards, Carousel
  • What are Broken links? How to find Broken links?
  • Search console: The tool & how to use it
  • Handling AMP errors
  • Search Analytics and how to analyze the data
  • What is 301 Redirection? How to implement it?
SEO Auditing
  • What is SEO Audit?
  • Importance of SEO Audit
  • How to perform an SEO audit for a website
  • Manually Auditing a Website (without using tools)
  • Auditing using Tools
  • SEO Tools
  • Ahrefs, Moz, SEMRush, Screaming Frog
  • Pagespeed Analysis Tools
  • Competitor Analysis
  • Backlink Analysis for your website and competitor site
  • SEO Audit Report and best practices
  • Building an SEO strategy based on Audit Report
  • Introduction to Affiliate Marketing
  • What is Affiliate marketing and how it works
  • Difference between Advertiser, Publisher and Affiliate networks
  • How to make money through Affiliate Programs
  • How to signup for Affiliate networks and Integrate with a website
  • What are the Pre-requisites for Affiliate marketing?
  • Top affiliate marketing platforms in India
  • How to create an effective affiliate Strategy?
  • Introduction to Google Adsense
  • Adsense vs Other Ad Networks
  • How Adsense works?
  • Adsense approval Process
  • Adsense account setup and interface
  • Different types of ad networks
  • How to integrate ads in a Website/Blog
  • How to Monetize a blog/website through Adsense
  • What is Content?
  • Formats of Content
  • How we consume content
  • Best practices for content
  • Brainstorming for content
  • How to come up with Content
  • Content plan/strategy
  • Content Calendar
  • Content Marketing
  • Tools to come up with content
  • Analyzing Content Performance
  • Keyword research
  • Consumer behavior
  • Pirate metrics
  • Hook model
  • Google Play search console
  • Introduction to Blogging
  • Evolution of blogging
  • Web 2.0
  • What is a blog?
  • Why blogging? — Importance of blogging
  • Blogging for business
  • Different Blogging Platforms
  • Who can blog?
  • Blog topic ideas
  • Tools for blogging
  • Formats
  • Structure of a blog
  • What makes a good blog
  • Examples of good blog

Get Ready To Grab 15 Certificate

09 Google Certificate

03 Hub Spot Certified

01 Facebook Blueprint Certified

SemRush Certificate

Academic Certificate

Knowledge Hunger Online Digital Marketing Training In India ,Upcoming Batches

Weekdays Batch : 8 November

Days : Monday — Friday

11:00AM — 02:00PM

03:00PM — 06:00PM

Weekend Batches : 13 November

Saturday — Sunday

9:00AM – 01:01PM

02:00PM — 06:00PM

Contact Us: 9411672341

Join Our Affiliate Program & Earn

Advanced Digital Marketing Course In Bangalore

3 + 13 =